With my trial and error, I basically tried various advertising methods and ones that didn't seem to bring visitors I stopped using. I used Google and Yahoo CPC, I currently am not. I found it brought very few visitors, even less purchases, and cost a lot.
I use Shopzilla a lot. It brings a lot of visitors to my site. The problem is I can go through $200 of advertising in 3 days, which gives me roughly 750 leads, but of those 750 I get maybe 3 orders. I guess paying $200 for 3 orders doesn't seem all that great to me. Maybe that is just how Shopzilla is.
Anyone use Shopzilla/Bizrate and have similar experiences?
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